Luxe Margaritaville resort in D.R. builds awareness ahead of opening: Journey Weekly

The debut of a brand in a Caribbean desired destination is typically a milestone for a resort business, an event preceded by months or several years of planning, design, design, promoting, marketing, publicity and in all probability a lot of late evenings.

When that spot is the Dominican Republic, the place the flags of several hotel businesses now fly, and the resort in problem is the initial of its manufacturer in the Caribbean to stake its location in the solar on Playa Juanillo, 15 minutes from the Punta Cana airport, anticipation runs higher.  

Opening this fall in Cap Cana is the Margaritaville Island Reserve Cap Cana, the 2nd house for the luxury all-inclusive selection, which was produced in partnership with Karisma Resorts & Resorts and Margaritaville. The initial opened in Cancun in 2020.

The newbuild home, in the vicinity of Sanctuary Cap Cana, initially had focused an October debut, but delivery delays have pushed the day back a number of months, according to Elizabeth Fettes, main promoting and product sales officer for Leading All over the world Advertising and marketing, the special marketing and income provider for Karisma Lodges & Resorts.

To ramp up interest, Karisma and Margaritaville hosted a Sips & Bites function in New York in early August for vacation advisors that bundled a cocktail reception, a catered lunch the pursuing day and a preview of the vacation resort by Karisma and Margaritaville officers. Forty advisors from the New York metro space and the Midwest ended up in attendance, Fettes stated.

“We have a stable partnership with vacation advisors,” she stated. “Many had been very first-timers to the Margaritaville brand. We want to access the agent local community as well as shoppers who may not know either the place or Margarita’s signature simple-likely way of living.”

The Island Reserve all-inclusive manufacturer is synonymous with enjoyment and carefree escapism, Fettes explained, “and our charm is to all marketplaces from people to partners to multigeneration groups of travelers who are trying to find an elevated gourmet and curated guest knowledge from arrival to check out-out.”

One distinctive attribute at the Cap Cana property will be a massive floating taco bar in one particular of the most important swimming pools. “We attribute this in the Cancun house, and it really is been a large Instagram hit,” she reported. “Guests adore it.” she said.

And she claimed that on-web-site inspections of the not-yet-concluded resort in Cap Cana by journey advisors has resulted in an enhance in bookings, primarily from attendees acquainted with other Karisma models (El Dorado, Generations, Nickelodeon and Azul Beach, amid many others).

The resort functions 228 suites and 40 luxury villas with access to a lagoon pool and a swim-up bar that includes hanging beds. The 13 place types array from swim-up to honeymoon suites. The Gourmet Village, established behind the suites and villas, offers  a variety of places to eat, shops, bars and nightlife enjoyment.

Other facilities involve a kids’ club, bikes for guests’ use, a golfing class, the St. Somewhere Spa, a theater and a variety of marriage ceremony venues.

Adjacent to the infinity pool is the Rum Runners hotspot and the 5 o’clock Someplace bar.

Fettes claimed that employees in Cap Cana are just about 100% vaccinated, and the resort will stick to the Karisma Peace of Thoughts system and give free, on-internet site antigen checks for guests touring back again to the U.S.

“The perseverance of vacationers to travel is nonetheless out there,” Fettes reported.

Opening charges start at $178 for each human being, for each evening for attendees reserving a a few-evening remain or longer.